Disney is not in a good place at all.
Now, they are facing another shutdown and to be completely honest, I am not sure how this attraction stayed open as long as it did.
Galactic Starcruiser, a two-day “immersive experience” for “Star Wars” enthusiasts that came with an out-of-this-world price tag, will be decommissioned, according to Walt Disney World.
According to the Tampa Bay Times, the attraction, which was promoted as being much more than a two-night hotel stay, invited visitors aboard as fellow passengers who interacted with costumed sci-fi characters, trained with lightsabers and made a choice between the good Force and the wicked Dark Side.
Less than two years after its March 2022 opening, the attraction’s final two-day “voyage” will take place from September 28 to 30.
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The attraction was referred to as an “experience” by CNBC that “blends elements of the company’s resorts, cruise lines, and theme parks into a 48-hour romp in space.”
A First Order officer and several stormtroopers board the ship to find Resistance agents during the two-day “voyage,” according to CNBC. Along with these bad guys, a Star Wars plot must also have spies, musicians, rebels, and hesitant heroes.
Of course, there were familiar faces there too.
Rey, Kylo and Chewbacca, and Ren make appearances.
A family of four may expect to pay close to $6,000 for regular accommodations or up to $20,000 for a large “tricked-out suite,” according to a February 2022 New York Post article published just before Galactic Starcruiser debuted.
The jaw-dropping price included food and drink (except alcohol), admission to Galaxy’s Edge (Disney’s “Star Wars” themed attraction), and “a supper club performance with cameos from popular characters like Yoda,” the Post reported, adding, “While the astronomically high-priced cabins do not have any windows, guests will instead get a view of screens playing videos of stars, planets, and asteroid showers.”
The simple fact of the situation, however, seems to be that the attraction was not profitable despite its high price.
Theme park analyst Dennis Speigel was quoted by the Tampa Bay Times as saying that Disney’s announcement of the upcoming closure “does not come as a shock.”
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“It was expensive to operate, and the personnel weren’t your typical staffers, more like entertainers,” he said. “And that costs more money.”
The enormous entertainment company recently disclosed significant personnel reductions, and on Thursday it announced the cancellation of a $1 billion campus in Florida, alluding to the fact that the decision was motivated, at least in part, by ongoing disputes between Disney and Florida Governor Ron DeSantis.
DeSantis’ press secretary, Jeremy Redfern, offered an alternative explanation for Disney’s actions, though.
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